Dal Lido Restaurant

Client: Dal Lido Restaurant / Evanston, IL

Corporate Identity

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After designing an identity for Stella D'Italia, a Chicago restaurant, the same restaurant group asked us to create an identity for another restaurant they were opening in Evanston. Dal Lido, which means "that shore", was to be a casual family-style Italian Seafood eatery. We created a rough-edged version of a classic Italian typeface with a hand drawn border, and to make the logo fun and casual feeling, we added some water and a jumping fish to dot the "i". We then designed business cards and window treatments using the same border technique. The logo was also applied to menus and the wait staff wore t-shirts emblazoned with the logo.

We have designed numerous identities for Chicago area restaurants and nightclubs. The Dal Lido logo was featured in Graphic Design:USA magazine and the Stella D'Italia logo was featured in the book Restaurant Graphics 2 and Letterhead & Logo Design 4.